What We Do

At Fraxity, we understand that sustainable growth requires a holistic approach to sales & marketing, and it demands strategic vision, operational excellence, and technological sophistication. By bringing together seasoned executive leadership with next-generation AI capabilities, we help ambitious organizations build resilient revenue engines that deliver predictable, scalable results.

Strategic Growth Consulting

We turn strategy into scalable growth by aligning your go-to-market plans, sales and marketing efforts, and tech stack with today’s market realities. In a world where mass emails and outdated tactics fall flat, we help you build a modern, integrated revenue engine powered by data, AI, and a clear strategic vision. From crafting ROI-driven marketing strategies and aligning sales teams to optimizing your tech stack and improving customer acquisition and retention, our executive-level guidance positions you for sustainable success in a hyper-connected, ever-evolving landscape.

Our Approach to Strategic Growth

We architect comprehensive revenue strategies that align with your organization's vision and market position. Our approach integrates deep market analysis, competitive intelligence, and customer insights to create a blueprint for sustainable growth.

Marketing Strategy Development

Sales & Marketing Alignment

AI-Powered Tools & Tech Stack Optimization

DaaS – Data as a Service for intelligent targeting

Outsourced Sales & Marketing Services

For those organizations that need more than just strategy, Fraxity offers daily management of marketing tasks as well as enablement and reporting for your sales team. We manage your full marketing function—demand gen, content, digital ads, and more—while optimizing sales performance through better processes, CRM implementation, and AI-powered tools. From lead scoring to pipeline visibility, we streamline and automate your revenue engine for smarter selling. With constant performance monitoring and data-driven adjustments, we don’t just strategize—we execute with precision as an extension of your team.

How We Drive Revenue Growth

End-to-End Marketing Execution

Sales Enablement & Optimization

AI & Automation for Smarter Selling

Continuous Performance Optimization

Sales Team Training & Enablement

Fraxity builds elite sales organizations through tailored training, AI-enhanced coaching, and strategic enablement. We assess your current sales structure, optimize performance systems, and deliver customized programs grounded in proven methodologies. From building sales playbooks and aligning with marketing to implementing real-time coaching and performance tools, we equip your team with everything needed to close more deals—faster. This isn’t one-and-done training—it’s a systematic approach to developing high-performing sales teams that consistently exceed expectations.

What We Offer

Customized Sales Training

AI-Enhanced Sales Coaching & Development

Sales Playbook Development

Sales & Marketing Orchestration

Sales & Marketing Alignment

At Fraxity, we turn sales and marketing into a unified growth engine—because alignment isn’t optional, it’s essential. When both teams share goals, metrics, and messaging, you get higher-quality leads, faster sales cycles, and greater ROI. We bridge the gaps with unified strategy, seamless lead handoff, co-developed content, integrated tech, and real-time feedback loops. The result? A fully connected revenue function that drives scalable, sustainable growth.

A Holistic Approach to Alignment

Sales and marketing aren’t two separate departments—they're two halves of the same whole. Fraxity takes a holistic approach to unite them under a shared vision to create true cohesion.

Unified Revenue Strategy

Seamless Lead Handoff & Qualification

Integrated Content & Messaging

Technology That Connects, Not Confuses

Feedback Loops Driving Continuous Improvement

Channel Program Enablement

Fraxity builds industry-specific channel programs that turn partners into trusted advisors and brand evangelists. We combine deep market insight, strategic partner selection, and technology alliance development to help you reach new markets and deliver greater value. From vertical-specific partner mapping and co-developed solutions to enablement tools, ROI frameworks, and advocacy programs, we create ecosystems that scale with impact. Our channel strategies are anything but generic—because in complex industries, cookie-cutter just doesn’t cut it.

Building Industry-Specific Channel Ecosystems That Deliver

Deep Market Understanding & Partner Selection

Strategic Technology Alliance Development

Building Brand Evangelists

Trusted Advisor Enablement

Client-Sensitive Implementation Strategies

AI Powered 
Growth Tools

At Fraxity, we cut through the AI hype to deliver real, measurable growth. We design and implement custom tech stacks that align with your business goals—focusing on tools that drive impact, not just buzz. From AI-powered lead scoring and predictive analytics to automated outreach and clean, enriched data, we optimize your systems for smarter sales and marketing. We don’t just recommend platforms—we ensure adoption, train your team, and turn your tech into a true growth engine.

Cutting Through the Hype, Delivering Real Results

Tech Stack Assessment & Optimization

AI That Empowers, Not Overwhelms

Training & Adoption

Custom Tech Ecosystems

Clean and enrich your CRM and marketing databases

Eliminate duplicates, outdated contacts, and inaccurate records

Implement real-time data syncing between platforms

Use AI to uncover hidden opportunities and insights

LLM Optimization & Modern Search Strategy

The way people find businesses has changed—and your strategy needs to evolve with it. For the first time in over two decades, Google search volume is declining. Today’s buyers are turning to AI platforms like ChatGPT, Perplexity, and other large language models (LLMs) to discover brands, get recommendations, and make decisions. If your business isn’t showing up there, you’re invisible.

At Fraxity, we go beyond traditional SEO to optimize your presence across emerging AI-powered search platforms. We ensure your content, messaging, and digital footprint are structured and surfaced in a way that LLMs can understand, recommend, and present to buyers.

Optimized for the Future of Search

LLM-Ready Content Structuring

Modern Keyword & Query Mapping

Presence on Emerging Platforms

Authority & Trust Signals

Technical SEO Meets AI Discoverability